To collect the data about social media influencers in 6 countries: Armenia, Georgia, Azerbaijan, Tajikistan, Kazakhstan, and Kyrgyzstan. To analyze the data according to the provided methodology.
The data about social media influencers was collected using online tools as well as with the help of the real network. The expert analyzes by Well PR Agency was part of the more comprehensive international research project. The results of this research were presented by the WELL team in several international conferences.